• Chennai, Bangalore & Online: 93450 45466Coimbatore: 95978 88270Madurai: 97900 94102

  • Top 5 Successful Social Media Marketing Campaigns

    The number of companies who are creating and assigning dedicated teams for social media management is increasing. Organizations are understanding and realizing the power of social media in bringing more customers to the organization. But the worst part is, a majority of customers have undergone a bad experience in social media marketing. This is the result of improper management of social media. An organization should be careful while handling a social media marketing campaign. Our team from Digital Marketing Course in Chennai will be going through some of the top 5 social media marketing campaigns that proved the power of social Medias like Facebook, Twitter, and Instagram.

    1. DACIA

    Dacia is a subsidiary brand of Renault. It is known as one among Europe’s most rapidly growing car brands. The brand is known to offer cars with a high price to value quotient. Dacia’s customer market has seen a huge rise in the past 3 years. The main aim of Dacia’s campaign was to create brand awareness and generate leads. Dacia placed advertisements related to various models by using Facebook’s boosted posts. They used information from past activities to optimize the impact of the advertisement and find out the customer’s position in the buying cycle. There was 45% reduction in the costs per head and a 27-point increase in ad recall. There was an increase in the brand favorability.

    1. TVibes

    TVibes is a company that offers customers the opportunity to create their own Tv channels using their own mobile videos. They launched a successful iOS app in 2015. They became known for letting their users choose their own audiences to view their channels. Their main goal was to bring in more loyal and engaged app users. They brought in the solution of integrating Facebook into their social app. As a result of this campaign, there was a drastic increase in the installation of the app which was driven by Facebook. More loyalty and higher engagement rates were seen.

    1. Red Bull

    Red Bull has its strong base as an energy drink for the past 30 years. It has introduced four new flavors suiting to the preference of different users. The goal of the company was to create brand awareness and boost sales of their tropical flavored summer edition energy drink for the Australian market. They used Instagram as the platform and tried to bring audiences’ focus on the new look. They succeeded in this and gained 10point lift in the top of mind awareness. It reached 1.2 million customers.

    1. Glu Mobile

    Glu Mobile is a well recognized smart device game publisher that has been in existence from 2001. The company used Instagram as a platform to see if it would be a useful platform to promote its products and also to increase the installations for its new app ‘Dinner Dash 2016’. Glu Mobile collaborated with ReFUEL4 to effectively get followers from Instagram’s huge users who are foodies. They created smart photo ads displaying a real chef and added some Diner Dash food items from the game to the ad image. The brilliant CTA to “Install Now” resulted in a boom of app installs for the company. It resulted in 8 lakhs impression throughout the campaign and 39% increase.

    1. Girl Scouts

    The Girl Scouts started over a hundred years ago has become a large non-profit organization that works to help girls find their passion and talents. They are very famous for their cookies. The social media team recognized that a lot of consumers had problems with finding their closest Girl Scout Representative when Cookie Season was going on. They wanted to raise cookie booth searches on their official website and also boost the number of downloads for their Girl Scout Cookie Finder mobile app. The used the Twitter App Install campaign to give easy and convenient access to their app to consumers. It resulted in 20K+ Twitter-driven app installations.

     These are the top 5 social media marketing campaigns that tasted a huge success and gave scope for more social media campaigns. It proved that how social media is powerful to boost a business and give way to more demand and profits. Interested candidates who want to learn Digital Marketing Course enroll FITA.

    Recent Post:

    Quick Enquiry

    Please wait while submission in progress...

    Contact Us


      93450 45466


     93450 45466


     95978 88270

    For Hiring

     93840 47472

    Corporate Training

     90036 23340

    FITA Academy Branches

    Other Locations
    FITA Academy - Velachery
    Plot No 7, 2nd floor,
    Vadivelan Nagar,
    Velachery Main Road,
    Velachery, Chennai - 600042
    Tamil Nadu

        :   93450 45466

    FITA Academy - Anna Nagar
    No 14, Block No, 338, 2nd Ave,
    Anna Nagar,
    Chennai 600 040, Tamil Nadu
    Next to Santhosh Super Market

        :   93450 45466

    FITA Academy - T Nagar
    05, 5th Floor, Challa Mall,
    T Nagar,
    Chennai 600 017, Tamil Nadu
    Opposite to Pondy Bazaar Globus

        :   93450 45466

    FITA Academy - Tambaram
    Nehru Nagar, Kadaperi,
    GST Road, West Tambaram,
    Chennai 600 045, Tamil Nadu
    Opposite to Saravana Jewellers Near MEPZ

        :   93450 45466

    FITA Academy - Thoraipakkam
    5/350, Old Mahabalipuram Road,
    Okkiyam Thoraipakkam,
    Chennai 600 097, Tamil Nadu
    Next to Cognizant Thoraipakkam Office and Opposite to Nilgris Supermarket

        :   93450 45466

    FITA Academy - Porur
    17, Trunk Rd,
    Chennai 600116, Tamil Nadu
    Above Maharashtra Bank

        :   93450 45466

    FITA Academy Marathahalli
    No 7, J J Complex,
    ITPB Road, Aswath Nagar,
    Marathahalli Post,
    Bengaluru 560037

        :   93450 45466

    FITA Academy - Saravanampatty
    First Floor, Promenade Tower,
    171/2A, Sathy Road, Saravanampatty,
    Coimbatore - 641035
    Tamil Nadu

        :   95978 88270

    FITA Academy - Singanallur
    348/1, Kamaraj Road,
    Varadharajapuram, Singanallur,
    Coimbatore - 641015
    Tamil Nadu

        :   95978 88270

    FITA Academy - Madurai
    No.2A, Sivanandha salai,
    Arapalayam Cross Road,
    Ponnagaram Colony,
    Madurai - 625016, Tamil Nadu

        :   97900 94102

    FITA Academy - Pondicherry
    410, Villianur Main Rd,
    Sithananda Nagar, Nellitope,
    Puducherry - 605005
    Near IG Square

        :   93635 21112

  • Trending Courses

    JAVA Training In Chennai Dot Net Training In Chennai Software Testing Training In Chennai Cloud Computing Training In Chennai AngularJS Training in Chennai Big Data Hadoop Training In Chennai Android Training In Chennai iOS Training In Chennai Web Designing Course In Chennai PHP Training In Chennai Digital Marketing Course In Chennai SEO Training In Chennai

    Oracle Training In Chennai Selenium Training In Chennai Data Science Course In Chennai RPA Training In Chennai DevOps Training In Chennai C / C++ Training In Chennai UNIX Training In Chennai Placement Training In Chennai German Classes In Chennai Python Training in Chennai Artificial Intelligence Course in Chennai AWS Training in Chennai Core Java Training in Chennai Javascript Training in ChennaiHibernate Training in ChennaiHTML5 Training in ChennaiPhotoshop Classes in ChennaiMobile Testing Training in ChennaiQTP Training in ChennaiLoadRunner Training in ChennaiDrupal Training in ChennaiManual Testing Training in ChennaiSpring Training in ChennaiStruts Training in ChennaiWordPress Training in ChennaiSAS Training in ChennaiClinical SAS Training in ChennaiBlue Prism Training in ChennaiMachine Learning course in ChennaiMicrosoft Azure Training in ChennaiUiPath Training in ChennaiMicrosoft Dynamics CRM Training in ChennaiUI UX Design course in ChennaiSalesforce Training in ChennaiVMware Training in ChennaiR Training in ChennaiAutomation Anywhere Training in ChennaiTally course in ChennaiReactJS Training in ChennaiCCNA course in ChennaiEthical Hacking course in ChennaiGST Training in ChennaiIELTS Coaching in ChennaiSpoken English Classes in ChennaiSpanish Classes in ChennaiJapanese Classes in ChennaiTOEFL Coaching in ChennaiFrench Classes in ChennaiInformatica Training in ChennaiInformatica MDM Training in ChennaiBig Data Analytics courses in ChennaiHadoop Admin Training in ChennaiBlockchain Training in ChennaiIonic Training in ChennaiIoT Training in ChennaiXamarin Training In ChennaiNode JS Training In ChennaiContent Writing Course in ChennaiAdvanced Excel Training In ChennaiCorporate Training in ChennaiEmbedded Training In ChennaiLinux Training In ChennaiOracle DBA Training In ChennaiPEGA Training In ChennaiPrimavera Training In ChennaiTableau Training In ChennaiSpark Training In ChennaiGraphic Design Courses in ChennaiAppium Training In ChennaiSoft Skills Training In ChennaiJMeter Training In ChennaiPower BI Training In ChennaiSocial Media Marketing Courses In ChennaiTalend Training in ChennaiHR Courses in ChennaiGoogle Cloud Training in ChennaiSQL Training In Chennai CCNP Training in Chennai PMP Training in Chennai OET Coaching Centre in Chennai

  • Are You Located in Any of these Areas

    Adyar, Adambakkam, Anna Salai, Ambattur, Ashok Nagar, Aminjikarai, Anna Nagar, Besant Nagar, Chromepet, Choolaimedu, Guindy, Egmore, K.K. Nagar, Kodambakkam, Koyambedu, Ekkattuthangal, Kilpauk, Meenambakkam, Medavakkam, Nandanam, Nungambakkam, Madipakkam, Teynampet, Nanganallur, Navalur, Mylapore, Pallavaram, Purasaiwakkam, OMR, Porur, Pallikaranai, Poonamallee, Perambur, Saidapet, Siruseri, St.Thomas Mount, Perungudi, T.Nagar, Sholinganallur, Triplicane, Thoraipakkam, Tambaram, Vadapalani, Valasaravakkam, Villivakkam, Thiruvanmiyur, West Mambalam, Velachery and Virugambakkam.

    FITA Velachery or T Nagar or Thoraipakkam OMR or Anna Nagar or Tambaram or Porur branch is just few kilometre away from your location. If you need the best training in Chennai, driving a couple of extra kilometres is worth it!