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  • SEO Training in Chennai

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    • Real-Time Experts as Trainers
    • LIVE Project
    • Certification
    • Affordable Fees
    • Flexibility
    • Placement Support

    Seeking to learn the SEO Techniques? Looking for a platform where you can gain an in-depth knowledge of the SEO practices? Then, join SEO Training in Chennai at FITA! SEO Classes in Chennai at FITA provides a comprehensive knowledge of the SEO techniques under the mentorship of real-time professionals and they train you to become an expert in SEO practices.

    Course Highlights and Why SEO Training in Chennai at FITA?

    Skillfully designed SEO Course modules to meet with the global industry requirements.
    Courseware that is curated by Industry Experts to have a clear understanding of the technical SEO, Keyword Research, Link Building, and On-page and Off-page optimization.
    Highly - Qualified SEO Trainers with more than a decade of experience in the Digital Marketing Platform.
    Extensive SEO Training to make you equipped with competitive analysis on the Web page.
    Interactive Instructor-led SEO Training Classes in Chennai at FITA.
    Regular Recap sessions of the previous SEO classes are provided to strengthen your skills.
    Smart Classrooms with Experiential learning of SEO Training in Chennai at FITA.
    Professional SEO Training at a reasonable cost with certification upon successful completion of the course.
    Flexible batch timings - Weekend, Weekday & Fast track SEO Training in Chennai at FITA.
    FITA provides 100% Placement assistance to the eligible students after the successful completion of the training.
    FITA Academy has tie-ups with more than 600+ companies ranging from small to large scale companies.
    FITA Academy has an Active Placement Cell that helps the students to land in their dream careers.

    Upcoming Batches

    3rd Dec Weekdays Thursday (Monday - Friday)
    4th Dec Weekdays Friday (Monday - Friday)
    5th Dec Weekend Saturday (Saturday - Sunday)
    6th Dec Weekend Sunday (Saturday - Sunday)

    Classroom Training

    • Get trained by Industry Experts via Classroom Training at any of the FITA branches near you
    • Why Wait? Jump Start your Career by taking SEO Training in Chennai!

    Instructor-Led Live Online Training

    • Take-up Instructor-led Live Online Training. Get the Recorded Videos of each session.
    • Travelling is a Constraint? Jump Start your Career by taking the SEO Course Online!

    Have Queries? Talk to our Career Counselor
    for more Guidance on picking the right Career for you! .

    Trainer Profile

      • FITA Academy zealously believes in the blended method of learning and we provide the right blend of theoretical and practical knowledge of the SEO concepts to the students
      • SEO Instructors at FITA trains the students with Industry-relevant skills
      • SEO Trainers at FITA are Expertise in the Digital Marketing platform
      • SEO Trainers at FITA are Real-time SEO professionals, and they provide hands-on training on the SEO techniques
      • Trainers at FITA Upskills the knowledge of the students by providing them an in-depth training of the On-page, and Off-page optimization the latest industry-relevant practices
      • SEO Trainers at FITA gives the required individual attention to each student and provides comprehensive training of the SEO practices with complete hands-on practices
      • Our Trainers assist the students in building their resume professionally for and also boost their confidence by providing valuable insights to them about Interview questions and Handling interviews with mock interview sessions
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    Features

    Real-Time Experts as Trainers

    At FITA, You will Learn from the Experts from industry who are Passionate in sharing their Knowledge with Learners. Get Personally Mentored by the Experts.

    LIVE Project

    Get an Opportunity to work in Real-time Projects that will give you a Deep Experience. Showcase your Project Experience & Increase your chance of getting Hired!

    Certification

    Get Certified by FITA. Also, get Equipped to Clear Global Certifications. 72% FITA Students appear for Global Certifications and 100% of them Clear it.

    Affordable Fees

    At FITA, Course Fee is not only Affordable, but you have the option to pay it in Installments. Quality Training at an Affordable Price is our Motto.

    Flexibility

    At FITA, you get Ultimate Flexibility. Classroom or Online Training? Early morning or Late evenings? Weekdays or Weekends? Regular Pace or Fast Track? - Pick whatever suits you the Best.

    Placement Support

    Tie-up & MOU with more than 1000+ Small & Medium Companies to Support you with Opportunities to Kick-Start & Step-up your Career.

    SEO Certification Training in Chennai

    About SEO Certification Training in Chennai at FITA

    SEO Certification Training in Chennai

    SEO Course Certification is one of the professional credentials which demonstrate that the candidate has gained in-depth knowledge of the SEO techniques and practices. With a real-time SEO project experience provided at the end of the course, this certification states that the candidate has acquired the necessary skills to work as SEO Analysts. Having this certificate along with your resume helps in prioritizing your profile at the time of the interview, and also it opens the door for a wide range of career opportunities.

    SEO Certification Course in Chennai at FITA inculcates the necessary skill sets that are required for a professional SEO Analyst under the guidance of our Real-time professionals. SEO Training in Chennai at FITA is provided by professionals who have 8+ years of experience in the Digital Marketing platform. They upskill your knowledge in the SEO practices with the recent development that is practiced in the industry. Our SEO Trainers at FITA supports and assists you in clearing the MOZ SEO Certification to widen your career opportunities.

    Have Queries? Talk to our Career Counselor
    for more Guidance on picking the right Career for you! .

    Job Opportunities After Completing SEO Training in Chennai

    Currently, SEO has created a huge influx in the minds of many youngsters as well as experienced professionals as well. Gone are those days where only the creation of a website for any business was sufficient enough to signify their online presence. Today, businesses of wide range and all over the world are trying to outperform their competitors by making a strong presence on the online platform. And to create a strong Online presence they rely on the SEO practice to result first in the search engines.

    It is stated that there are around 1 billion websites on popular search engines such as Google, Yahoo, and Bing, etc. An SEO is a professional who must master the algorithms and techniques proficiently so that they can support their clients to stay ahead in their competitive business world behind the persistent changes in the search engines. A career in the field of SEO is so wide and exuberant that you can have a stable position for a longer period in this field.

    Some of the common job titles that are offered to candidates upon the completion of the SEO Course are SEO Analysts, SEO Trainee, Link Builder, SEO Consultant, SEO Executive, SEO Lead, SEO Expert, and SEO Manager. On average, it is stated that an entrant SEO trainee earns around Rs. 2,70,000 to Rs. 3,50,000 per annum. SEO professionals with 3-5 years of experience may earn around Rs. 3,70,000 to Rs. 4,50,000 per annum. Globally, SEO Analysts earn around $45,657 yearly. SEO Training in Chennai at FITA provides extensive training of the SEO practices and makes you an expert in the SEO techniques under the guidance of the Real-time professionals.

    Also Read: SEO Interview Questions and Answers

    Student Testimonials

    L
    Lavanya M

    I enrolled for the SEO Course at FITA. Overall a very nice experience. In-depth training on the SEO concepts was given by my trainer. My Trainer is a real-time SEO specialist. He made the learning session an easier one. Also, the classes were interactive. Thanks to my Trainer and FITA institute.

    S
    Surya G

    My experience at FITA's SEO Training was really good. Updates course syllabus with extensive training of the SEO techniques and practices made me understand it effortlessly. Regular Assessment sessions were held to test our understanding. Also, my trainer is very kind enough to clarify all my doubts. I will definitely recommend this platform to freshers who want to learn about the SEO practice. Thank you FITA Academy!

    R
    Rupali Jha

    SEO Training in Chennai at FITA was the best training session of my lifetime. Learned a lot of techniques related to SEO practices. Happy on choosing FITA for the SEO course. I will surely suggest this platform to my friends.

    P
    Pal Raj

    SEO Classes in Chennai at FITA was pretty good. The course syllabus was covered completely, also the classes were re-scheduled conveniently in case if I missed any of the classes. The training was so good and my SEO trainer was a real-time Digital Marketer, he gave a lot of valuable insights along with numerous case studies to understand the SEO concepts. Good Work FITA! Surely you can opt for FITA's SEO training in case you are a fresher to the Digital Marketing domain.

    Have Queries? Talk to our Career Counselor
    for more Guidance on picking the right Career for you! .

    SEO Frequently Asked Question (FAQ)

    • SEO Course at FITA is designed & conducted by Digital Marketing experts with 10+ experience in the Digital Marketing
    • The only institution in Chennai with the right blend of theory & practical sessions
    • In-depth Course coverage for 60+ Hours
    • More than 20,000+ students trust FITA
    • Affordable fees keeping students and IT working professionals in mind
    • Course timings designed to suit working professionals and students
    • Interview tips and Corporate Training in Chennai
    • Resume building support
    • Real-time projects and case studies
    • FITA has placements tie-ups with more than 600+ small, medium, and large scale companies and these companies have job openings for SEO Analysts, SEO Specialists and other roles related to Digital Marketing
    • FITA Academy has a Dedicated Placement Officer to support the students with Placement assistance
    • The Placement cell helps the students with various mock interviews and group discussions training session for them to face the interview with confidence

    You can enroll by contacting our support number 93450 45466 or you can directly walk into our office

    • FITA institution was set up in the year 2012 by a group of IT veterans to provide world-class IT Training. We have been actively present in the training field for close to a decade now
    • We have trained more than 20,000+ students till now and it includes the headcount of numerous working professionals as well
    • We provide maximum individual attention to the students. The Training batch size is optimized for 5 - 6 members per batch. The batch size has been optimized for individual attention and to clear the doubts of the students in complex topics clearly with tutors. 
    • FITA provides the necessary practical training to students with many Industry case studies and real-time projects

    Trainers are Industry Experts who have a decade of experience as Digital Marketers. Also, the Training faculty of FITA are Working professionals from the Digital Marketing field and provide hands-on training to the students on SEO practices.

    We accept Cash, Card, Bank transfer, and G Pay.

    Addition Information

    Why Join FITA For SEO Training In Chennai

    We are on Top Google Results for the competitive Keywords like SEO Training in Chennai, SEO Course in Chennai, and Digital Marketing Training in Chennai. Our results speak for themselves. When you follow our SEO Strategies you will get guaranteed results which are crucial for the success of any SEO Consultant.

    Training is provided by SEO Experts who have ranked many competitive keywords. On completion of SEO Training, you will get expert knowledge in SEO to rank a website in the top three results of SERP.

    What do we offer at SEO Training in Chennai?

    • 100% Practical Training
    • Only SEO Institute in Chennai where training on Advanced SEO Tools will be provided
    • Job Placements in leading SEO companies in Chennai will be provided
    • Post Training Support
    • Smaller batches of 4-5 members to enable better learning
    • Flexible batches (Weekday and Weekend batches)

    What Is Search Engine Optimization?

    Search Engine Optimization is a process of optimizing your website to rank higher in search engines like Google, Bing, and Yahoo.

    Why Search Engine Optimization?

    The dynamics of business has changed much in the past few years. With the increasing competition, strong online presence, and brand reputation is mandatory for every business organization to be very successful. Businesses are dependent on search engines like Google and other online media to bring more visitors to their website which in turn would help them increase sales. For a business to be successful, SEO or digital marketing has to be done.

    Who Should Join The SEO Training In Chennai

    Students: If you are a student looking for a job in a highly lucrative online marketing industry or any web-based industry, SEO is the key. Students who have undergone SEO Training in Chennai at FITA are placed in many leading SEO Companies in Chennai. Don’t worry about Jobs anymore. At FITA, we offer job placements.

    Web Designers & Developers: Websites without proper SEO will not fetch results to your customer and your customer will not be happy to know that their website is not designed with SEO best practices. Learning SEO for any Web Designer would be a great asset.

    Entrepreneurs/Business Owners: Are you a business owner struggling to get more sales? Rather than choosing an expensive SEO package, you can learn and do SEO yourself. This is the most cost-effective way!

    Freelancers: If you are looking to generate Part-time income SEO is a great way of making a part-time money. Freelancers who have been trained at FITA earn anywhere from Rs 25,000 and above.

    Do not wait anymore! Call Us Now @ 93450 45466 to learn from Best SEO Training Center in Chennai.Course Duration: 40 hours

    SEO Interview Questions And Answers

    List out the tools for digital marketing?

    For conducting the keyword research, checking the ranking, checking the user details, and analyzing the traffic of the user the different tools are used. MOZ, crazy egg heatmaps, Alexa ranking, Keyword discovery, RankWatch, XML sitemap generator, Favicon Generator, digital point keyword tracker, Google Keyword planner, Google trends, Ahrefs, Kissmetrics, SEMrush, Buzzsumo, and Unbounce are some of the tools for the digital marketing. Join the SEO Training in Chennai at FITA to grow extensively in the business.

    Show the difference between branding and marketing?

    Branding is the method followed to reach the public through advertisements. The ads which are run to enhance the brand name are custom ads, remarketing, display ads, and YouTube ads. The ads are run to target the public for branding. Marketing ads are run to communicate with the public for sales. The different types of marketing ads are shopping ads, search ads, and search networks only. SEO Course in Chennai is the best course to learn about SEO techniques.

    Explain Google remarketing?

    Google remarketing is targeted towards the interested people who visit the page but did not purchase the product. This is for making use of the right ad at the right time.

    Explain the terms on-page and off-page in digital marketing?

    On page is about the content management and structure management of the website. The off-page is about the external links to the website. Join the best SEO Training Institute in Chennai and make a secure future for the jobs in the future.

    Mention the different types of SEO practices?

    There are two types of practices in SEO and they are white hat as well as black hat technique. White hat techniques are content management, link acquisition, restructuring of the website, and HTML optimization. Black hat techniques are the technique followed against Google with the loopholes in the guidelines.

    List out the disadvantages of marketing online?

    Increases competition, pays way to confusion to the user and analytics may go wrong as it arrives from the data and research over it.

    Why did you choose the digital marketing profession?

    The answer can be of many points like the salary of the people in digital marketing, the usage of digital media in many places, or the growth of digital marketing in the arena of business in the future. Join the SEO Training in Chennai at FITA and become a constant follower of the SEO trends in the industry.

    SEO Tutorial

    SEO Trends In The Market

    In case you are worried about your business not progressing beyond a limit, then it’s time for you to consider Digital marketing. The various SEO approaches, which are trending in the market will upsurge your business to the next level.

    Search Engine Optimization has been a jargon for many who are saplings in the garden of business. SEO is nothing but the practice that increases the capacity and nature of traffic to the website over the search engine events. Hence, it plays a crucial role to cherish your business on a whole.

    The latest evolution in the SEO market are listed below that will help you get the numbers over the period:

    Site Speed

    Even though many factors determine the success of any business, we consider the speed of the site is the crucial one. As the website is the only source of your business to reach the public on a digital platform. Thus, if users are finding difficulty in loading the contents of your website, then it is obvious you are losing your valuable customer.

    Voice Hunt

    In the fast-moving era, it is indeed necessary for us to be technologically sound. Hence, having voice assistance with more precise answers for every query will help your business bloom. As people are more likely to prefer voice than typing into something.

    The dynamism of Social Media

    Social media is a game-changer these days as it is the shortcut for any business or product to reach out to a wide audience. Many search engines including Google have kept the priority on the engagement of content across various platforms. Thus, enroll yourself in our SEO Training in Chennai for a bright future in an evergreen industry.

    There are so many branches in digital marketing like SEO, SEM, and SMM. The taste and preferences of the general public are moving from the Radio, TV, and newspaper to Google, youtube, Facebook, and other social media channels. These days the latest news is known from time to time through the Google news, youtube trending videos, and the Face book. The handy mobile is used to know the news with less period. Programs are watched through you-tube and Mobile apps than TV. SEO Training in Chennai is the best training to groom yourself as a professional digital marketing professional. So, electronic devices and the internet world is demanding for digital marketing. Let us provide you with a detailed tutorial of digital marketing to make you know the spectrum of techniques applied to reach the end customers. The traffic to the website and the popularity of the website plays a big role in conversion rates or sales. Let me see the tutorial with the following eminent concepts of digital marketing like SEO, SMM, on-page techniques, off-page techniques, video marketing, and content marketing. The SEO Course in Chennai provides training with extensive knowledge from the online examples to make the students as the best SEO analyst.

    Keyword research

    Keywords play a vital role in Search Engine Optimization. SEO is about positioning the website among the first ten listings of Google. Keywords should have relevance and a high volume of search from the targeted customers. Hence, there are so many tools available for keyword research like Google keyword planner, KW Finder, Moz’s keyword explorer, Keyword tool, and SEM rush. When using these tools the marketer needs to furnish some information to the settings like the broad match, phrase match or exact match, location target, negative keywords target, etc. After providing the necessary information the keywords are searched and the respective volume of search is known. The high volume keywords are used in the URL, heading tag, on-page content, and Meta description. So, placing the keywords in multiple positions increases the chances of getting listed in the multiple searches increases the traffic and ranking in Google. SEO Training with the experienced trainer makes you realize the need for digital marketing in small scale and large scale businesses.

    Competitor analysis

    Competitor analysis can be done by checking the keyword density from the tool, analyzing the word count of the competitor, analyzing their social media posts, and analyzing their backlinks. Site: the brand name or website of the competitor is the query in Google which shows the relevant websites of the competitor. There are tools for analyzing the word count and backlinks of the competitors like MOZ link explorer, Spyfu, quick sprout, SEMrush, SimilarWeb, Alexa, and Google advanced search operation, Siteliner, and Keyword competitor. SEO Training in Chennai provides the course with flexible timings and constantly helps the students until they get placed or establish their own business.

    SEO

    SEO is the organic search or the natural search of the customers whereas SEM is the paid search that is arrived by running ads. Search Engine Optimization is arrived through proper keywords, responsive design for the mobile as well as the desktop, designing the website with all the elements required for the on-page, creating the external quality links to the website, and generating the backlinks to the website. The SEO Training Institute in Chennai offers the best training and bridges the gap between knowledge and practical knowledge. Backlinks are created through the guest post with anchor text, directories relevant to the domain, forum discussion relevant to the domain, bookmarking, and classifieds. External links are created by linking the website with relevant authoritative websites. Google’s penguin spam filter which is the part of the Google algorithm is now demanding for the quality backlinks to the website. Find the broken links and fewer quality links then remove those links to optimize the website.

    On-page Optimization

    The title tags or Meta description appear in the search engine results pages [SERPs], web browser, and social networks. As the saying first impression is the best impression it is essential to impress the viewer with the Meta title, Meta description, and title tag. HTTPs is good for secure connection as of 2018. URL limit is 60 or less than that. The character length for the Meta description is 150 or 160. Title should consist of the primary keyword and the brand name. SEO Course is the best course for the beginners and for those who already have experience in the marketing field. These title tags should have the primary keyword and interestingly project the content. Website link and SEO title are different elements in the appearance. SEO title should consist of the primary keyword on the web page.

    The Meta description and Meta keyword is the first experience for website visitors. Hence it is essential to make it relevant and more appealing to the visitors. After the Meta description, the title tag is the second thing that welcomes your visitors, and hence keeping it crisp is essential to withhold the visitors until the end of the page. SEO Classes in Chennai help the students to land in their dream job with a good salary. Placing the call to action on the page is also important to increase the conversion rate. The inquiry form or the phone number is the call to action on the web page. Facebook and twitter have their title tags which make the marketer optimize the title with the designs of different networks.

    The unique page title and the unique post title is important for the freshness and creating demand among the readers. Google sometimes appends the brand name at the end of the title if the brand is popular. The percentage for keyword density is 1.5 percent. The formula for calculating the keyword density is the number of keywords divided by the total number of words in the content. Robot.txt is coding to be added to the C-panel of the website and it makes the robots allow or disallow the pages to be crawled. For a website where there is online payment or any personal information of the customers is shown it can be disallowed from crawling by mentioning as disallowed in the robot.txt as these data are sensitive. HT access is to keep the websites as https for security reasons. In a nutshell, on-page optimization is all about Meta title, Meta description, URL, title tag, SEO title, Keyword density, Robot.txt, HT access, and content are some of the on-page factors which help to gain good ranking in Google.

    Off-page techniques

    The page authority and domain authority are the two important parameters to decide the quality of any website. Some of the websites where the backlinks can be generated are social networking websites, social bookmarking sites, forum submission, blog directory submission, question and answer sites, article submission, image submission sites, video submission sites, infographics submission sites, and document sharing sites. Create a login and then submit the page link with respective keywords in these sites to improve the backlinks to the website. Best SEO Training in Chennai trains the students with practical examples and makes them a good digital marketer.

    SEM

    There are many types of search engines and the popular search engines are Google, Bing, and yahoo. Especially in India Google is used more than the other search engines. There are five elements in the Google ad words and they are ad campaign, ad groups, keywords, ad text, and landing pages. The ad campaign is about the product or service for which the ad is designed. An ad group is to get a high level of CTR at a lower cost. The same types of products are sub-categories here. Keywords relevant to the ad are mentioned in the keywords. Join the SEO Training in Velachery and gain ubiquitous knowledge from the professionals.

    The Ad auction is about bidding the keywords and payment for per click. If the keywords are there in Google’s search history then your ad enters into the ad auction. Every time your ad gets clicked the payment from the budget will be reduced. Google provides the ad rank after the ad auction which says about the bid rate and other qualities of the ad. The maximum bid rate, quality score, and ad rank are the metrics that make your ad show on the first page or second page of Google. SEO Training in Tambaram helps the students to gain in-depth knowledge of the trends of digital marketing.

    Google Webmaster tool

    Create Google account then go to the webmaster tool, click the add a site button there, enter the website URL, click continue, verify the website by uploading the file to the web server or adding HTML tag to your website’s home page, sign in with your domain name, or sign in with your domain name provider or use the Google analytics code. For the site map submission in Google, it takes at least one week then only Google will show about your website in the webmaster. Join the SEO Training in OMR and transform yourself as a digital marketer.

    The on-page improvements are shown in the webmaster. To know about which keyword is used, click above the keyword in the webmaster then the number of pages appearing in the search is shown. The click-through rate shows the number of clicks on each page. The bad links like the spam links or paid links are warned by Google through the webmaster. Check the traffic menu and click the links on the site. The links show the number of websites linking your website. If the links are not relevant to your website then such links can be removed with the help of the webmaster tool. Some pages can be demoted and by doing this the concern page will not show up in the search result. The privacy policy page can be demoted and thus the marketer can engage the customer with the right pages. High priority keywords, traffic to the pages, and the other website links are clearly shown in the webmaster to analyze the keyword, the respective content, and the links of the page. SEO Training in Chennai is designed with a focus to help students with less interest in programming and more interest in analyzing the different markets.

    Google Analytics

    Sign in to the Google Analytics tool, track the analytics ID, add the analytics id to the websites and it will take 24 hours to show the data relevant to the concerned website. Google Analytics is the snippet written in the language JavaScript or coding languages and it tracks the details of the user through the browser. Google analytics integrate cache and cookies in the user’s computer and track the visits of the users. Google analytics helps to analyze the acquisition, behavior, and conversion through analytics. The acquisition shows the different channels like organic, direct, social, or referral which brought the viewers to the website. Analytics can be connected with ads to provide precise information. The behavior gives information like the time spent on the page, number of page views, bounce rate, and the exit rate. It gives an idea about the behavior concerning age, gender, and other things. Analytics also provides information about page speed. The audience section says about the device used and geographic reports for the traffic. By making minor changes with the analysis the conversion rate increases.

    Make use of our SEO Training in Chennai and shine in your career.

    SEO Industrial Updates

    The Machine learning algorithm of Google is changing periodically and the previous releases like penguin, pigeon, panda, and Fred implies periodical changes. In the year 2018, the broad care algorithm and hilltop algorithms tweaked digital marketers. In the year 2017, updates like Maccabees and Fred dominated the methodologies of digital marketing. Let us examine the algorithms to know more about the trends in digital marketing. This update is not for the penalization purpose but it is to reward the on-page parameters to be followed. If the guidelines are not followed then Google will deindex the page and if the guidelines are followed then the reward is shown in the ranking of Google. The algorithms are targeting the low-quality websites and improving the search volume among the users. Join the SEO Training in Chennai at FITA to climb up high in the career path.

    Broad Care Algorithm

    The keywords usage or density of using keywords influences the ranking. The H1 tag should have 2 percent more keywords, HTTPS can have 18 percent keywords, title tag percentage is reduced to 9, the page rank value is reduced to .7o for the D value, and the TF-IDF method is used instead of the TF-PDF method. The algorithms are used to reward the websites, enhance the user experience, and provide the relevant information to the users. To maintain the quality and to support the competition the updates work on the different types of business.SEO Training is the best training for learners with interest in marketing and different channels used for marketing in the digital media.

    The user-related content is more important than keywords based content is what Google emphasizes. User intent and the content are the two factors that are given more importance in the recent algorithm. The keywords used in the HTTPS or H1 tag will push the content to the search but the title and the content should answer the questions of the users. Hence the content with fewer keywords will focus on providing the information relevant to the keywords. Join the SEO Course in Chennai to know about the digital presence and the influence of technology in digital media.

    Maccabees And Fred

    The mobile view and the desktop view of the website is the key factor in the user experience when searching the answer for a query or keyword. Maccabees is the update to the core algorithm and hence it is named as Fred informally. Maccabees are targeted towards the tactics followed for the blackhat digital marketing. The links for the advertisement in the website should be natural, different sort of Content targeted towards the single keyword is not natural, Content with fewer words and with quality lesser than the standardization, and the barriers in the form of view or design for the mobile phones are some of the key elements in the Maccabees algorithm.

    Hilltop Algorithm

    The main purpose of the hilltop algorithm is to identify authoritative websites. The authoritative websites are known through traffic and popularity. If the website is linked to pages with high rank and relevant to the domain then it increases the ranking of the new domain page. Relevant topics and links generated from the pages of the relevant topic are the characteristics of the authoritative website. Relevance and the backlinks with expert pages are essential to rank high in Google as an authoritative page.

    At FITA we offer the best training and we are reviewed as the best SEO Training Institute in Chennai due to the expert trainers and the avid syllabus for the inclination of the knowledge. Digital marketing is the grooming technology that acts as a bridge to the domestic business and the global business.