Digital Marketing Course in Bangalore

Digital Marketing Courses in Bangalore

Online marketing is a boon for every business as it encourages small-scale industry enormously. Hence, this is appropriate time to join Digital Marketing Courses in Bangalore at FITA.

Why FITA?

FITA has been a game changer for many candidates after pursuing Best Digital Marketing Courses in Bangalore.  We provide training to our students based on world standards. Our students will get the best coordinator who will assist you to get through the various interview procedures.

The impact of online marketing is massive in terms of revenue generation hence taking up Digital Marketing Training in Bangalore will be the perfect choice. Our trainers provide equal importance to both practical and theoretical sessions, which will enable you to face the real-time issues.

We ensure all the doubts are cleared on the spot for every individual. Both experts and students who are trained by our faculties categorize FITA as the best Digital Marketing Institute in Bangalore.

Course Description

Marketing field has undergone inevitable changes in the recent years. The importance of online marketing is having a great value due to its necessity in the promotion of any product. It has made the part of promotion for a product or company just a touch away.

The prime focus of this course is to promote a business on digital platform. Our curriculum is designed in such a way that even a student who is blank about Best Digital Marketing Institute in Bangalore will get expertise once the course is completed.

 It is IoT, which has made the revolution in the marketing sector. At FITA, our faculties train our students from the basics to the advanced level skills in the Digital Marketing Training in Bangalore.

Curriculum

Unit 1: Digital Marketing Strategy
Unit 2: Web Design Methods
Unit 4:  Dominating Local SEO
Unit 3: SEO
Unit 5: Google Webmasters
Unit 6: Pay Per Click (PPC)
Unit 7: Search Engine Marketing (SEM)
Unit 8: Social Media Optimization
Unit 9: Social Media Marketing
Unit 10: Video Marketing
Unit 11: Email Marketing
Unit 12: Online Reputation Management

 

FAQs

Do you know some useful Digital Marketing tools?

  • RankWatch
  • Keyword Discovery
  • XML Sitemap Generator
  • Alexa Ranking
  • Google Analytics
  • Moz
  • Kissmetrics
  • Ahrefs
  • SEMrush
  • Unbounce
  • Crazy Egg Heatmaps
  • Favicon Generator
  • Google Trends
  • MailChimp

List some of the main areas where optimization of website is done using keywords.

  • Keyword insertion in website title
  • Keywords in web page content
  • Keyword insertion in meta tag
  • Keywords in the headlines

 List some of the traits, which leads to bad links.

  • Low traffic
  • Website that is penalized
  • Poor authorization of website
  • Spam link

What are search engines?

A class of programs, which is used in finding specific information through World Wide Web.

  • Yahoo
  • Google
  • Bing

List some of the Google AdWords ad extensions used.

  • Call extensions
  • App extension
  • Callout Extension
  • Promote extension
  • Affiliate location extension
  • Structured snippet extension
  • Sitelink extension

Expected algorithm changes in the year 2019

The algorithm of Google has a wider impact on the rankings of Google. The major changes are declared by Google to improve the quality in the websites associated with Google. The algorithm is connected to the server of the user and follows the guidelines prescribed by Google. As the business and marketing are growing tremendously the positivity and negativity became the part of marketing. So, rules of Google are focused towards the quality and positive side of the marketing. Let us take a wider look at the expected changes in the year 2019 with an analysis of the current market for digital marketing. Join the Digital Marketing Courses in Bangalore to explore the latest trends and guidelines of Google in digital marketing.

Mobile Search

Almost 60 percent of the searches arise from the websites. So, the search from the website and mobile phones are initially given equal importance. Now the importance is little more to the mobile search as the majority of the users are from mobile phones. So, now the first mobile and the second is the website. So, keeping the website layout design and content with the match towards the mobile users is essential to gain a higher ranking with Google. Digital Marketing Training in Bangalore at FITA will make you realize the value of marketing to reach the domestic and global population.

Snippets

Lists, answer boxes, events and reviews form the rich snippets. These data forms the structured data which comes first in the Google search. Customization, place the coding into the custom coding, and the structured content can be tested with a tool for the optimization. To create such a rich snippet it is essential to select a high volume keyword, select a page relevant to the keyword, make the content as simple, use question and answers to create interest, and use list format to create interest. Technical content and finance content are difficult to understand and hence it is essential to show the crux of the content to provoke the learning attitude among the users. Featured snippets are essential to improve the traffic to the website. The algorithm of Google is designed as per the market demand and hence focusing in to the snippets help for promoting the business. FITA is the number one institute in Bangalore among the best Digital Marketing Institute in Bangalore.

Link Less Reviews Of The Company

Reviews posted in a place without links regarding the business are treated as a valuable comment by Google. So, avoiding negative reviews and enhancing the positive reviews are important tactics to be followed to gain a high rank in the Google search. Best Digital Marketing Courses in Bangalore with expert trainers from Bangalore will make your learning journey as an interesting one.

Security Factors

Security factors are given more importance in the Google search. Maintaining HTTPs sites are essential to rank high. If SSL is not added to the site then Google is expected to punish in the year 2019 as the security factor is essential for any business. FITA is the right place to learn intensively through real-time examples from the latest trends and FITA is admired as the best Digital Marketing Training Institute in Bangalore by the learners.

 

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